NLP in Business
David M. Burns
NLP and Business? What's the link?
The biggest differentiators for successful business in the 21st Century are Leadership, Communication and People Skills. NLP is internationally recognised as providing the tools to harness these skills and talents in all individuals, to work with and for the business.
Completing the full Practitioner and Master Practitioner Level in NLP will fully equip an individual to learn skills they can easily transfer into any organisation, large or small. The concepts are so simple yet profound, and when implemented, result in increased motivation, communication and importantly, sales and customer and employee retention.
Claybrook NLP include attendance on our unique Sales & Marketing and Presenting Naturally Academy Courses - 6 days of additional training.
These are just some of the results past delegates have noticed:
- Attract more clients and business
- Close more sales
- Deliver excellent and memorable presentations and talks
- Develop elegant negotiation skills
- Build a strong self-image: crucial for business success
- Run successful meetings and negotiations
- Become a powerful communicator and motivator
- Access internal self drive, energy and positive attitude.
Using NLP in Business, you will learn valuable Leadership skills that go way beyond Myers Briggs. You will learn how to manage and lead openly, gaining trust and co-operation

from all staff. By developing specific skills, you will learn how to motivate each individual in your organisation in a style that suits them. Being a flexible Leader and Manager means you can adapt to any situation - whether in house or customer related. Consequently skills in sales and customer retention improve the bottom line - a target for any business.
Whether you would use all or some of these skills, they are all included in the NLP Practitioner and NLP Master Practitioner Level courses - a total of 25 day investment.
"I ran a Sales training day with a pharmaceutical sales team, who, although were dedicated to their roles, were sitting at the bottom of the company for the sales hitting on average just over 80% sales versus their target. They were trained using the 5-step sales process, as well as rapport building, mirroring, representational systems and a day full of role plays and setting their goals. The course was carried out in April at which point their sales were 86.8% of their target, in May their sales were 103.6%, June 101.9%, July 108%, August 107.2%, Sept 100.1%. 5 out of the 7 team members have received 'outstanding achievement' awards and all 7 have received 'Above and Beyond' awards from the company." N.J., Northampton
"I managed to get my business to the level where I had an extremely competent team running the day to day very well. This left me with more time on my hands and it dawned on me that I had pretty much had tunnel vision for the last 30 years whilst building my businesses and not really spent much time on anything else. Various articles and television shows piqued my interest on NLP so I decided to attend a course, and then another.
This is a fascinating and huge subject which I truly wish I had studied much earlier. Not only are there huge benefits on a personal level but so much is relevant to business, when you think about it it’s obvious, it’s about gaining a much deeper understanding of yourself and other people, what else is business about? Being a businessman and being interested in NLP is not mutually exclusive, quite the opposite, I would say learning NLP is an imperative step on the way to achieving optimum business potential and life balance." J.K., Windsor
Call 0800 542 2439 for more information
Some of the attendees were extremely sceptical about the benefits and didn’t see the point of giving up the day, but by the end of that day they were completely won over – to what Sheila was explaining and why people can act in a certain way without meaning to be off-putting to others.
The time was well spent and everyone agreed that Sheila is an excellent presenter who really knows how to put her point across. We have already decided to arrange the follow-up sessions with Sheila – this time with the full agreement of the staff."
Martin Simmons, Managing Director, Marsworth Computing Ltd
Claybrook NLP can provide bespoke courses suited to your business needs. NLP training provides us with many processes that allow effective communication within and between individuals and departments, incorporating specific techniques that are easy to learn and readily applicable in business. Staff enjoy the training due to it's delivery - we know how to deliver useful material in an easy to apply, fun to learn and technically precise way.
Contact Claybrook NLP for more information specific to your needs, and to request our specialist Training Package information.
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